Friday, October 11, 2019

Royal Caribbean sails into beer business with South Florida’s Funky Buddha


Royal Caribbean and Funky Buddha Brewery are working on a beer for the cruise line's private island Perfect Day at CocoCay. (Funky Buddha Brewery / Courtesy)
Passengers aboard Royal Caribbean ships will soon be drinking a specialty beer brewed just for the Miami cruise line.
Royal Caribbean is collaborating with Funky Buddha to develop an exclusive brand of beer that will be available next month on the cruise line’s private island Perfect Day at CocoCay and at the Oakland Park brewery.
The cruise line filed a trademark with the United States Patent and Trademark Office this summer with the name of the beer, "Chilla Thrilla” according to beer blog Tenemu. John Linn, a spokesman for Funky Buddha, confirmed news of the beer brand to the South Florida Sun Sentinel Thursday.
Packaged in 12-ounce cans with bright blue, orange and white hues, the beer will have various labels that would capture a typical day on the tropical island, according to Tenemu. One flavor is called Tropical Ale with Mango & Guava. “Sips are worth the swim,’’ the label reads. The beer will have 4.5 percent alcohol by volume, said Linn.
“The beer is made with real mango and guava and is ideal for warm weather and cool water,’’ he said. “We’re very excited to have partnered with Royal Caribbean on its creation and look forward to its availability on Perfect Day at Cococay, which will begin in November.”
The beer’s name appears to reflect an area of CocoCay called Chill Island where passengers can snorkel, enjoy personal watercraft and dine in the largest venue on the island.

Royal Caribbean Perfect Day at CocoCay welcomed its first ship on Saturday, May 4, 2019 as Navigator of the Seas let loose about 3,500 guests to the island with much of its $250 million in upgrades in place including a 13-slide water park, zip line and helium balloon.
Royal Caribbean Perfect Day at CocoCay welcomed its first ship on Saturday, May 4, 2019 as Navigator of the Seas let loose about 3,500 guests to the island with much of its $250 million in upgrades in place including a 13-slide water park, zip line and helium balloon. (Richard Tribou, Orlando Sentinel)
In the last year, Royal Caribbean has been investing up to $200 million to upgrade its private island in the Bahamas. Amenities include a 13-slide water park, zip line and helium balloon ride.
Among the ships that stop on the island are Miami-based Symphony of the Seas, aka the world’s largest cruise ship, Navigator of the Seas, also out of PortMiami, and Harmony of the Seas and Mariner of the Seas out of Port Canaveral.
Carnival also has several brands of its own beer with ThirstyFrog on Carnival Vista’s brewery, and ParchedPig on Carnival Horizon and Carnival Panorama. The Doral-based cruise line also brews, cans and kegs its own beer in partnership with Brew Hub of Lakeland, said Vance Gulliksen, a Carnival spokesman.

SOUTH FLORIDA SUN SENTINEL 

Tuesday, October 8, 2019

It’s 5 o’clock on Fort Myers Beach: New Margaritaville Resort gets the green light

It’s 5 o’clock on Fort Myers Beach: New Margaritaville Resort gets the green light

Reporter:Brea Hollingsworth
Writer:Briana Harvath


In just a few months, Fort Myers Beach will never look the same again.
What is now a mostly vacant lot will soon transform into the Fort Myers Beach Margaritaville Resort—a 254-room hotel with a beach club, shops and more.
Two lawsuits had delayed construction on the new resort, but now that they’ve both been resolved, “that means you’ll see demolition of existing structures and construction of the new project starting sometime right after the first of the year,” says Margaritaville Spokesperson John Gucciard.
That’s good news for businesses like On The Sand. Employee Judy Ann Liot says they expect even more customers at their gift shop.
“Whether they’re locals, from different parts of Florida, from Europe, from Canada—it’s all going to be very, very well received,” said Liot.
Vacationers Cherri Cox and Pam Brienza say no doubt people will want to come in and have “cheeseburgers in paradise” or get “wasted away in Margaritaville.” It’ll also bring a whole new attraction to Fort Myers Beach.
“You have more hotels, you’re not calling and saying, ‘Oh, we’re booked,'” said Brienza.
“It’s going to bring a lot of business to this area and if the hotel rooms are really expensive, it’s definitely going to bring a lot of money to the mom-and-pop shops,” added Cox.
So what’s next for the coming resort?
As they finish up the legal process on the project, there are also plans in the works to build employee housing, a hotel and extra parking offsite. Developers will meet with the hearing examiner at the end of the month.
They hope to open the hotel in 2022.