Wednesday, August 21, 2019

HOW TO ATTRACT MORE CUSTOMERS TO YOUR RESTAURANT

How To Attract More Customers To Your Restaurant5 min read


Serving the best food in the world doesn’t always mean a full restaurant every night if no one knows just how good your food is. Sometimes you need to do a little extra promotion to attract more customers to your restaurant. Once they’re inside and trying your food, they’ll keep coming back time and time again.

ATTRACT MORE CUSTOMERS TO YOUR RESTAURANT

The easy part is making them fall in love with your food. However, we need to get those people in the door first in order for that to happen. 
Here are a few fun and efficient ways to get more customers in your restaurant in order for you to build a loyal following. 

LEAVE SMART FLYERS

Don’t waste your time and money on a generic flyer with every special, event and picture you can fit on it only to leave it out hoping people find it, actually read it and convert into a customer. Just distributing your menu doesn’t cut it anymore.
Instead, distribute what we call a “smart flyer” to attract more customers to your restaurant. A small, targeted flyer with one simple message and promotion. Make sure your offer lasts at least a month so that people can find the time to actually use it. What offer you use is up to you. If you’re including a coupon, give at least 20% off. You can also try giving away free appetizers or desserts.
You definitely don’t want to annoy people with your flyers. Distributing them weekly will annoy your customer base and make them less likely to visit your restaurant. Also, most flyers left under windshields will end up in the garbage. Present your restaurant in a professional way and you’ll see the benefits.

CREATE PARTNERSHIPS WITH LOCAL BUSINESSES

Start conversations with local businesses in your area. Many of them get catering for special lunches or meetings on a regular basis. Offer them a discount so that they order from you and make sure that you hand them your full menu in person.
This can create an ongoing revenue stream for your restaurant to increase your bottom line every month.

OFFER DISCOUNTS (20% OFF, 2 FOR 1…)

Giving people an extra incentive to try your restaurant for the first time is a great way to turn them into loyal customers. Usually an offer of at least 20% off is good enough. You can also try 2 for 1 deals, free appetizers and anything else you can think of that would bring more people into your restaurant.Continue Reading

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